Category: Business

How CRM Can Improve Customer Relationships

Monitoring your relationship with your customers is one of the golden rules of running a successful business. Although as a result of the explosion of the digital era finding customers has come a long way in recent years, establishing and maintaining strong bonds with your customers is probably more important than ever before.


How to Make Meetings Interesting and Exciting

When you ask your employees to have a meeting, a lot of them will probably loathe thee thought. They will understand that it’s a part of their responsibility, but many will dislike the entire process. It’s true in almost any corporate setting. Employees don’t like the idea of gathering in one room to talk about different issues. Few people enjoy the spotlight, especially if one is surrounded by their peer group.
There are other platforms available for discussion without being physically present in the same room. Although it seems like meetings are boring, they don’t have to be that way. There are ways to make a meeting ‘swing’ rather than be a complete ‘borefest’.


How to Impress Your Clients With a Corporate Event

Big clients need catering for around the clock. Between the calls, meetings, emails and everything else, sometimes the relationship between businesses and their clients goes outside the regular working hours and needs, and it can be a lot of fun too. If you’re used to impressing your clients with Gantt charts, spreadsheets and powerpoints but haven’t delved into the world of corporate event planning just yet, here are some tips to help you get started making a good impression on your clients with a standout event.


Small Business Management: How to Help Your Company Grow

Growing a small business from infancy into an industry leader is the dream of most starry-eyed entrepreneurs. Even business owners with small ambitions would not mind their company growing into the envy of their competitors. Unfortunately, steering a company in the right direction can be challenging  – especially when it comes to startups. Without the right guidance, it can be easy to fall prey to beginner’s traps.


How To Increase Sales Using The Power Of Psychology

Using human psychology to appeal to potential customers and increase sales is a tactic that has been used by many businesses over the years. For this to work, you need to know your audience and what will likely draw them in to buy your products, whether that’s forging a connection with your customers by promoting shared common values or using curiosity to tempt people.

There are many different tactics that have proven to have worked over time and here we will take a look at some of the most effective psychology tips that can help businesses increase their in-store sales.


Reputation Defender Explains Why Your Business Needs A Social Media Policy

98% of employees are on social media, but it isn’t just a part of your employees’ everyday lives; it is also a critical component of your brand image and marketing strategy. That means that to protect both your business’s reputation and your employees’, you cannot afford to have an unclear or inadequate social media policy that covers what they post from the company’s profile as well as their personal profiles. (more…)

How To Organize A Conference In The UK

A conference is a formal meeting for discussion. Also, fellowship, new ideas, and community are all typical characteristics of conferences.  Organising a business event comes with a unique set of components to keep in mind. From selecting a  conference venue in the UK, working with a diverse clientele, cost, and advertising, arranging a worthwhile conference is no easy task. Planning every step of the way is essential to making sure that everything turns out as plan. If you are organizing your UK Company’s upcoming conference, don’t fret. To help you with your assignment, here are a few elements to keep in mind: